The 14-minute infomercial for the 10th-anniversary edition of the three-day Gathering Of The Juggalos—think a hybrid of Burning Man and Coachella in the Illinois woods, only with more Faygo, lots more clown makeup, and a Rowdy Roddy Piper appearance (?!)—has been making the Internet rounds for the past couple of days, resulting in LOLs a-plenty from the peanut gallery. Sure, the Insane Clown Posse and their fans have owned the title of “Most Mocked Musical Subculture Out There” pretty much since the band’s inception (and despite a late charge from brokenCYDE). But what if they’re, as the infomercial brazenly states at its outset, “the most misunderstood people of all time” because no one realizes that they’re actually in on the joke?
Here’s the infomercial, in all its glory. Feel free to fast-forward through parts of it; I certainly wouldn’t blame you.
OK, let’s leave aside the hosts and announcers, who are positively Wiig-ian in their practiced awkwardness, and get to the meat of the festival. Coolio? “Helicopter rides?” Pauly Shore?? Violent J making a reference to Mecca? I dunno, you guys. Not to get all “seeing marketing attempts everywhere I go” on you, but something tells me that this particular video is an attempt to play to the contingent of bored-at-work people who are more than willing to mock Juggalos while procrastinating on their timesheets. And it’s working. Hide your children!
2009 Gathering Of The Juggalos Infomercial [YouTube]
Gathering of the Juggalos [Official site]
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